

{"id":5847,"date":"2026-05-03T17:48:06","date_gmt":"2026-05-03T15:48:06","guid":{"rendered":"https:\/\/olivierbeaugrand.com\/?page_id=5847"},"modified":"2026-06-10T07:52:17","modified_gmt":"2026-06-10T05:52:17","slug":"cadbury-win-for-your-squad","status":"publish","type":"page","link":"https:\/\/olivierbeaugrand.com\/index.php\/cadbury-win-for-your-squad\/","title":{"rendered":"Cadbury &#8211; Win For Your Squad"},"content":{"rendered":"<p>[vc_row lvca_dark_bg=&#8221;true&#8221; simple_background_color=&#8221;#000000&#8243;][vc_column]<div class=\"mkdf-elements-holder   mkdf-one-column  mkdf-responsive-mode-768 \" ><div class=\"mkdf-eh-item   mkdf-horizontal-alignment-center \" style=\"background-image: url(https:\/\/olivierbeaugrand.com\/wp-content\/uploads\/2025\/04\/ai-agents.png)\" data-item-class=\"mkdf-eh-custom-6207\" data-1367-1600=\"223px 0px\" data-1025-1366=\"173px 0px\" data-769-1024=\"173px 0px\" data-681-768=\"173px 0px\" data-680=\"173px 0px\">\n\t<div class=\"mkdf-eh-item-inner\">\n\t\t<div class=\"mkdf-eh-item-content mkdf-eh-custom-6207\" style=\"padding: 273px 0px\">\n\t\t\t<div class=\"mkdf-section-title-holder  mkdf-st-standard mkdf-st- mkdf-st-normal-space \" style=\"text-align: center\">\n\t<div class=\"mkdf-st-inner\">\n\t\t\t\t\t<h1 class=\"mkdf-st-title\" style=\"color: #ffffff\">\n\t\t\t\tCadbury<br \/> Win for your Squad\t\t\t<\/h1>\n\t\t\t\t\t<\/div>\n<\/div>\t\t<\/div>\n\t<\/div>\n<\/div><\/div>[\/vc_column][\/vc_row][vc_row row_content_width=&#8221;grid&#8221; css=&#8221;.vc_custom_1619956442855{padding-top: 80px !important;padding-bottom: 180px !important;}&#8221; simple_background_color=&#8221;#000000&#8243;][vc_column][vc_column_text]<\/p>\r\n<p>For Cadbury&#8217;s &#8220;Win For Your Squad&#8221; campaign, created by VCCP, I produced a series of 3D visuals and animations used across social media, outdoor advertising, print and digital platforms.<\/p>\r\n<p>Built around Cadbury&#8217;s long-standing commitment to generosity, the campaign encouraged consumers to share unforgettable experiences with their friends and family rather than keeping the rewards for themselves. Featuring football stars Declan Rice, Lauren James and Virgil van Dijk, the campaign celebrated the simple idea that winning feels better when it is shared.<\/p>\r\n<p>My role was to create CGI assets that could be deployed consistently across multiple campaign touchpoints while maintaining a bold and playful visual language. The work included both static and animated executions designed for a wide range of formats, from social content and digital advertising to large-scale outdoor placements.<\/p>\r\n<p>The campaign was rolled out nationally across the UK and Ireland through social media, AV, outdoor, retail and digital channels, helping bring Cadbury&#8217;s message of generosity and collective celebration to life.<\/p>\r\n<p><strong>Client:<\/strong> Cadbury<br \/>\r\n<strong>Agency:<\/strong> VCCP<br \/>\r\n<strong>Role:<\/strong> Senior 3D Designer<br \/>\r\n<strong>Deliverables:<\/strong> CGI, 3D Design, Motion Design, Animation, OOH, Print &amp; Social Assets<\/p>\r\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row content_text_aligment=&#8221;center&#8221; css=&#8221;.vc_custom_1744819779735{padding-top: 40px !important;padding-bottom: 40px !important;}&#8221; simple_background_color=&#8221;#000000&#8243;][vc_column]<div class=\"mkdf-section-title-holder  mkdf-st-standard mkdf-st- mkdf-st-normal-space \" style=\"text-align: center\">\n\t<div class=\"mkdf-st-inner\">\n\t\t\t\t\t<h1 class=\"mkdf-st-title\" style=\"color: #ffffff\">\n\t\t\t\tTV SPOTS\t\t\t<\/h1>\n\t\t\t\t\t<\/div>\n<\/div>[\/vc_column][\/vc_row][vc_row row_content_width=&#8221;grid&#8221; css=&#8221;.vc_custom_1744819804821{padding-top: 120px !important;padding-bottom: 16px !important;}&#8221; simple_background_color=&#8221;#000000&#8243;][vc_column][vc_empty_space height=&#8221;16&#8243;][vc_video link=&#8221;https:\/\/youtu.be\/UrPx1P6k3iI&#8221; align=&#8221;center&#8221;][vc_empty_space height=&#8221;16&#8243;][\/vc_column][\/vc_row][vc_row content_text_aligment=&#8221;center&#8221; css=&#8221;.vc_custom_1744819779735{padding-top: 40px !important;padding-bottom: 40px !important;}&#8221; simple_background_color=&#8221;#000000&#8243;][vc_column]<div class=\"mkdf-section-title-holder  mkdf-st-standard mkdf-st- mkdf-st-normal-space \" style=\"text-align: center\">\n\t<div class=\"mkdf-st-inner\">\n\t\t\t\t\t<h1 class=\"mkdf-st-title\" style=\"color: #ffffff\">\n\t\t\t\tSocial Media<br \/>\t\t\t<\/h1>\n\t\t\t\t\t<\/div>\n<\/div>[\/vc_column][\/vc_row][vc_row row_content_width=&#8221;grid&#8221; css=&#8221;.vc_custom_1744819804821{padding-top: 120px !important;padding-bottom: 16px !important;}&#8221; simple_background_color=&#8221;#000000&#8243;][vc_column][vc_empty_space height=&#8221;16&#8243;][vc_column_text css=&#8221;.vc_custom_1781069985593{margin-top: 0px !important;margin-bottom: 0px !important;border-top-width: 0px !important;border-bottom-width: 0px !important;padding-top: 0px !important;padding-bottom: 0px !important;}&#8221;]<\/p>\r\n\r\n<figure class=\"wp-block-video aligncenter\"><video src=\"https:\/\/olivierbeaugrand.com\/wp-content\/uploads\/2026\/06\/103003388_Cadbury_WFYS_Social_CONTENT_10s_9x16_PR001_IG-n_2026-06-10_07_17.mp4\" preload=\"auto\" autoplay=\"autoplay\" loop=\"loop\" muted=\"\" width=\"400\" height=\"700\"><\/video><\/figure>\r\n<p>[\/vc_column_text][vc_empty_space height=&#8221;16&#8243;][\/vc_column][\/vc_row][vc_row content_text_aligment=&#8221;center&#8221; css=&#8221;.vc_custom_1744819779735{padding-top: 40px !important;padding-bottom: 40px !important;}&#8221; simple_background_color=&#8221;#000000&#8243;][vc_column]<div class=\"mkdf-section-title-holder  mkdf-st-standard mkdf-st- mkdf-st-normal-space \" style=\"text-align: center\">\n\t<div class=\"mkdf-st-inner\">\n\t\t\t\t\t<h1 class=\"mkdf-st-title\" style=\"color: #ffffff\">\n\t\t\t\t1st<br \/> Explorations\t\t\t<\/h1>\n\t\t\t\t\t<\/div>\n<\/div>[\/vc_column][\/vc_row][vc_row row_content_width=&#8221;grid&#8221; css=&#8221;.vc_custom_1744819804821{padding-top: 120px !important;padding-bottom: 16px !important;}&#8221; simple_background_color=&#8221;#000000&#8243;][vc_column width=&#8221;1\/2&#8243;][vc_column_text css=&#8221;.vc_custom_1781069763718{margin-top: 0px !important;margin-bottom: 0px !important;border-top-width: 0px !important;border-bottom-width: 0px !important;padding-top: 0px !important;padding-bottom: 0px !important;}&#8221;]<\/p>\r\n\r\n<figure class=\"wp-block-video aligncenter\"><video src=\"https:\/\/olivierbeaugrand.com\/wp-content\/uploads\/2026\/06\/Couture_test_03_2026-06-10_07_33.mp4\" preload=\"auto\" autoplay=\"autoplay\" loop=\"loop\" muted=\"\" width=\"720\" height=\"1280\"><\/video><\/figure>\r\n<p>[\/vc_column_text][vc_empty_space height=&#8221;16&#8243;][vc_column_text css=&#8221;.vc_custom_1781070648952{margin-top: 0px !important;margin-bottom: 0px !important;border-top-width: 0px !important;border-bottom-width: 0px !important;padding-top: 0px !important;padding-bottom: 0px !important;}&#8221;]<\/p>\r\n\r\n<figure class=\"wp-block-video aligncenter\"><video src=\"https:\/\/olivierbeaugrand.com\/wp-content\/uploads\/2026\/06\/To_share_with_03OctaneCamera_4_DeMain_2026-06-10_07_44.mp4\" preload=\"auto\" autoplay=\"autoplay\" loop=\"loop\" muted=\"\" width=\"720\" height=\"1280\"><\/video><\/figure>\r\n<p>&nbsp;<\/p>\r\n<p>[\/vc_column_text][vc_empty_space height=&#8221;16&#8243;][\/vc_column][vc_column width=&#8221;1\/2&#8243;][vc_column_text css=&#8221;.vc_custom_1781069823755{margin-top: 0px !important;margin-bottom: 0px !important;border-top-width: 0px !important;border-bottom-width: 0px !important;padding-top: 0px !important;padding-bottom: 0px !important;}&#8221;]<\/p>\r\n<figure class=\"wp-block-video aligncenter\"><video src=\"https:\/\/olivierbeaugrand.com\/wp-content\/uploads\/2026\/06\/Couture_test_07_2026-06-10_07_33.mp4\" preload=\"auto\" autoplay=\"autoplay\" loop=\"loop\" muted=\"\" width=\"720\" height=\"1280\"><\/video><\/figure>\r\n<p>[\/vc_column_text][vc_empty_space height=&#8221;16&#8243;][vc_column_text css=&#8221;.vc_custom_1781070682948{margin-top: 0px !important;margin-bottom: 0px !important;border-top-width: 0px !important;border-bottom-width: 0px !important;padding-top: 0px !important;padding-bottom: 0px !important;}&#8221;]<\/p>\r\n\r\n<figure class=\"wp-block-video aligncenter\"><video src=\"https:\/\/olivierbeaugrand.com\/wp-content\/uploads\/2026\/06\/Football_Prizes_-_06OctaneCamera_4_DeMain_2026-06-10_07_49.mp4\" preload=\"auto\" autoplay=\"autoplay\" loop=\"loop\" muted=\"\" width=\"720\" height=\"1280\"><\/video><\/figure>\r\n<p>&nbsp;<\/p>\r\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column][\/vc_column][\/vc_row]<\/p>\r\n","protected":false},"excerpt":{"rendered":"<p>[vc_row lvca_dark_bg=&#8221;true&#8221; simple_background_color=&#8221;#000000&#8243;][vc_column][\/vc_column][\/vc_row][vc_row row_content_width=&#8221;grid&#8221; css=&#8221;.vc_custom_1619956442855{padding-top: 80px !important;padding-bottom: 180px !important;}&#8221; simple_background_color=&#8221;#000000&#8243;][vc_column][vc_column_text] For Cadbury&#8217;s &#8220;Win For Your Squad&#8221; campaign, created by VCCP, I produced a series of 3D visuals and animations used across social media, outdoor advertising, print and digital platforms. Built around Cadbury&#8217;s long-standing commitment to generosity, the campaign encouraged consumers to share unforgettable experiences with their [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"full-width.php","meta":{"tpgb_global_settings":"","pgc_sgb_lightbox_settings":"","footnotes":""},"class_list":["post-5847","page","type-page","status-publish","hentry"],"tpgb_featured_images":null,"tpgb_post_meta_info":{"get_date":"3 May 2026","get_modified_date":"10 June 2026","author_name":"admin6889","author_url":"https:\/\/olivierbeaugrand.com\/index.php\/author\/admin6889\/","author_email":"olivierbeaugrand@live.com","author_website":"http:\/\/olivierbeaugrand.com","author_description":"","author_facebook":"","author_twitter":"","author_instagram":"","author_role":["administrator"],"author_firstname":"","author_lastname":"","user_login":"admin6889","author_avatar":"<img alt='' src='https:\/\/secure.gravatar.com\/avatar\/fbd75701553054cea1c09b841228b1c557bd5f292805dc0ee33c7d62685b5fd7?s=200&#038;d=mm&#038;r=g' srcset='https:\/\/secure.gravatar.com\/avatar\/fbd75701553054cea1c09b841228b1c557bd5f292805dc0ee33c7d62685b5fd7?s=400&#038;d=mm&#038;r=g 2x' class='avatar avatar-200 photo' height='200' width='200' loading='lazy' decoding='async'\/>","author_avatar_url":"https:\/\/secure.gravatar.com\/avatar\/fbd75701553054cea1c09b841228b1c557bd5f292805dc0ee33c7d62685b5fd7?s=96&d=mm&r=g","comment_count":0,"post_likes":0,"post_views":0},"tpgb_post_category":[],"_links":{"self":[{"href":"https:\/\/olivierbeaugrand.com\/index.php\/wp-json\/wp\/v2\/pages\/5847","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/olivierbeaugrand.com\/index.php\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/olivierbeaugrand.com\/index.php\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/olivierbeaugrand.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/olivierbeaugrand.com\/index.php\/wp-json\/wp\/v2\/comments?post=5847"}],"version-history":[{"count":14,"href":"https:\/\/olivierbeaugrand.com\/index.php\/wp-json\/wp\/v2\/pages\/5847\/revisions"}],"predecessor-version":[{"id":5900,"href":"https:\/\/olivierbeaugrand.com\/index.php\/wp-json\/wp\/v2\/pages\/5847\/revisions\/5900"}],"wp:attachment":[{"href":"https:\/\/olivierbeaugrand.com\/index.php\/wp-json\/wp\/v2\/media?parent=5847"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}